Location: Concourse Room A, Concourse Level
10:00 a.m. – 4:00 p.m.
SVG Digital registration includes complimentary registration to all SVG Summit events.
|9:55 - 10:00 a.m.||
Welcoming Remarks by Limelight Networks
|10:00 - 10:45 a.m.||
Know Your User: How Data Is Changing Content Creation
Live sports streaming continues to produce outstanding numbers as users migrate more to mobile and digital platforms for viewing. But what does it all mean? What insight have content creators gotten into their fans and viewers? How can digital platforms be better monetized? In what ways will live sports consumption change in the future?
|10:45 - 11:00 a.m.||
Technology Case Study: NeuLion – OTT Just Got Personal
As OTT and TVE services continue to become more tailored to accommodate specific subscribers and segments of viewers, personalization is the key element in targeting and measuring the true lifetime value of a video subscriber. NeuLion, in conjunction with our customers such as the UFC, have released new personalization features that improve customer satisfaction, digital sale conversions, marketing results, branding and improving advertising. This discussion will focus around those new features and their impact on OTT & TVE services in today’s ever changing digital landscape.
|11:00 - 11:15 a.m.||
|11:15 - 11:45 a.m.||
Live Streaming Keynote: NBC Olympics at Rio
The 2016 Summer Games in Rio set all kinds of live digital consumption records for NBC Olympics and proved to be a watershed moment in the nation-wide adoption of live sports streaming. Eric Black, Chief Technology Officer for NBC Sports Digital pulls back the curtain and shares how his team pulled off such a massive feat, providing more than 6,700 hours of live event programming over the 24-day event.
|11:45 a.m. - 12:30 p.m.||
Strategies For Building An Engaging Experience
Over-the-top streaming services. Mobile applications. Second-screen offerings. What makes these sports consumption experiences unique from traditional linear television or video content? Top thought leaders from teams, leagues, and media companies discuss their lessons learned and successes in strategies they have tried and take a look at what the future may offer.
|12:30 - 1:30 p.m.||
|1:30 - 2:15 p.m.||
Keys to Successful Social Streaming
Live streaming on platforms such as Facebook, Twitter, YouTube, and Periscope have opened up entire new distribution channels that have proven to be tremendously direct and engaging. Content creators from teams, leagues, and media companies that have found success quickly on these platforms share their advice behind their work.
|2:15 - 2:45 p.m.||
Keynote: Rory Brown, Bleacher Report, President
Bleacher Report has established itself as one of the most successful and engaging brands in the digital sports space. President Rory Brown shares the company’s vision behind its new video strategy and gives a peek at what the company has under its sleeve.
|2:45 - 3:00 p.m.||
|3:00 - 3:15 p.m.||
Technology Case Study: Publishing Challenges and Resolutions Across the Digital Publishing Workflow
To deliver the superior digital experience fans expect, you need a technical plan and the right support to overcome the publishing challenges that come with delivering your digital content (web, video on demand, live event streaming) to your audience – wherever they are and on whatever device they may be using. This session will highlight several real-life examples of organizations that have worked through these challenges to deliver flawless digital, game-time experiences to fans around the world.
|3:15 - 4:00 p.m.||
VR/AR/360°: What’s Next In The Future of Social Video Engagement?
Streaming, social, and mobile platforms have seen an influx of virtual reality, augmented reality and 360-degree video content over the past year. Each medium offers dramatically new and different opportunities to tell stories and interact with viewers. With so much room for these technologies to grow, what’s on the horizon from sports content creators.